A/W: 2016 F-150 can now be optioned to $70k

[kevm14]

http://autoweek.com/article/car-news/fo ... dailydrive

This ought to spark some...interesting conversations around the internet.

But anyone mad at Ford needs to look in the mirror, or their neighbor's mirror:

In the first half of this year, Ford said 60 percent of F-series sales were so-called high-series trims: Lariat, King Ranch and Platinum. As a result, the truck’s average transaction price has jumped 9 percent to $44,100 from a year ago.

Ok, so people rationalize the truck in the first place because of increasing fuel economy as well as decreasing gas prices. But to add another $30-40k to the price after you sign up to a 1/2 ton...I'll never understand.

[bill25]

People buy vehicles that they can't afford.
Lease options bring the monthly payment down, which allows people to add 10 to 20K to the vehicle, and they pay the same monthly as buying outright.
People that own trucks own a business and write it off. And the mileage.

That's all I've got. I can't afford a 33K Camaro with the payment, taxes, insurance, etc, but people are buying 70K F150's. Nice.