Rob Ferretti: How to fix car scalping

Non-repair car talk
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kevm14
Posts: 16020
Joined: Wed Oct 23, 2013 10:28 pm

Rob Ferretti: How to fix car scalping

Post by kevm14 »

https://m.youtube.com/watch?v=F_UUGcJ3KOA

I agree with his points. Though clearly the automaker is playing a longer brand value game rather than simply trying to maximize the revenue from any individual model.
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